Monday, August 19, 2013

Roberto Cavalli 'Gentlemen`s Club' Menswear Event F/W 13/14 in Milan

1 Franca Sozzani, Daniele Cavalli Franca Sozzani & Daniele Cavalli
 
2 Roberto Cavalli Menwear AW13-14 Gentlemen's Club - Special Event  (1)
 3 Eleonora Carisi Eleonora Carisi
 4 Eva Cavalli, Tim Blanks @ Style.com Eva Cavalli & Tim Blanks
 5 Roberto Cavalli Menwear AW13-14 Gentlemen's Club - Special Event  (5)
 6 Candela Novembre Candela Novembre
 7 Olivier Lalanne @ Vogue Homme, Daniele Cavalli, Andrè Saraiva @ L'Officiel Homme Olivier Lalanne (Vogue Homme), Daniele Cavalli & Andrè Saraiva (L'Officiel Homme)
 8 Roberto Cavalli Menwear AW13-14 Gentlemen's Club - Special Event  (3)
 9 Daniele Cavalli Daniele Cavalli, the collection`s designer
 99 Roberto Cavalli Menwear AW13-14 Gentlemen's Club - Special Event  (9)
 Collection detail
Photos © Roberto Cavalli

What a super-stylish event! Perfectly Cavalli-style - so posh & luxurious. LOVE IT! I wish they made this 'Gentlemen`s Club' a permanent location in Milan.
I like this way of presentation since the visitor can fully dive into the "Cavalli world" and enjoy it with all senses. One gets to see the fashion from nearby and study details and fabrics closely (which can never be seen on model rushing by on a runway). On the other hand this exclusive & sophisticated event doesn`t have the excitement of a runway show and it lacks the energy and sex-appeal of the models. 
My conclusion is: please do BOTH! Have a traditional runway show first and the exclusive (showroom type of) event later.

How do you like this way of presenting the collection? Can a posh event replace the runway show?

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